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Eye To Ad Media Launches Custom Business Dashboards Built Around Each Company’s Own KPIs

The Denver firm’s new service brings analytics, calls, ads, CRM and accounting data into one custom-built view, with a live demo running on sample data.

DENVER, Colo. — Oct. 15, 2026 — Eye To Ad Media, the Denver marketing and web development firm founded in 2012, today launched custom business dashboards: reporting tools built around the numbers each company actually runs on, rather than a prebuilt template. A live demo using sample data is available now at eyetoad.com/custom-business-dashboards.

Each dashboard starts from the business’s own key performance indicators and pulls them from the systems it already uses. Supported integrations include Google Analytics 4, Google Search Console, Google Business Profile, call tracking, advertising platforms, CRMs such as HubSpot, ServiceTitan and Jobber, and QuickBooks. The goal is a single screen where an owner can see traffic, calls, leads, jobs and revenue side by side, instead of signing in to each tool and reconciling the figures by hand.

That hunting has a cost. A 2012 McKinsey Global Institute report found that interaction workers spend nearly 20 percent of the workweek looking for internal information or tracking down colleagues who can help with specific tasks.

“Every owner I talk to has the numbers somewhere. They’re just spread across six logins and a spreadsheet somebody updates when they get a minute,” said Zach Wennstedt, founder of Eye To Ad Media. “I built this because the dashboards they’d been sold were someone else’s template with their logo on top. If the number you run your business on isn’t on the screen, it isn’t really your dashboard.”

Three build tiers

Because every build is made for one company, scope is set by how many systems the dashboard connects and what the business needs to see. The service is offered in three tiers:

Eye To Ad Media VIP members receive half off the build fee.

Availability

Custom business dashboards are available now. Because the demo runs on sample data, owners can click through it without connecting any of their own accounts. The demo and tier details are published by Eye To Ad Media, and businesses can also call 1-800-481-8638.

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